Shrimp Porn

September 14, 2012

picture of shrimp dishesAs human beings, we often fabricate ideas, gain consensus and then mold the resulting agreement into a new reality. Political spin is a great example. This behavior develops early on in our lives. I once attended a horse riding camp as a 12 year old kid. I was the only boy in the class. As the week went on the girl majority coalesced and decided that my new name would be “turd.” What had I done to deserve such vile? What could I do now? The dye had been cast. My verbal push back was met with chants of turdness! I cowered to their evil ways. I did, however win first place in the camp horse show; stuck it to those skinny girls real good, but I am still scarred from the embarrassment of wearing the scarlet “T.” Anyway…let’s move on shall we?

The restaurant world has, in my opinion, fallen prey to this type of behavior; exploiting food into a skewed reality that has all of us titillated. The truth is that some foods needed a new reality; broccoli and kale come to mind. But the expanse of this TV driven food reality is getting out of hand. All these self proclaimed chefs jockeying for the limelight with their epicurean sorcery have complicated what should be a simple and beautiful thing. I mean really, how many more iterations of culinary fusion can be thrust upon a cow before the poor thing folds in upon itself and disappears into a black hole? Have you seen what Red Lobster has done with shrimp? They spread, skewer, butter, salt, cheese, grill, sauce and video the poor things; my goodness, its porn scampi over there.

I look at this two ways; we are either on the front end of a long  foodie nip n’ tuck episode featuring collagen infused quinoa or we are on the tail end of a culinary orgy. In either case, it’s clear that sex sells, even on the restaurant menu. But, we don’t have to buy into this cheap thrill. Let’s stop supporting the national chains that continue to put this crap on a plate! Really, we make it too easy for them. Like mice to music we turn pied piper like, into drive thru after drive thru supporting long term regret for a short term gain. Hold the pickle, hold the lettuce! Burger King was trying to tell us something thirty years ago.

Someone, something always pays…takes the hit for unbridled processing; climate, health, animals, us. The concept “restaurant” is a good one. But spend your dollars in establishments that are truly pushing culinary frontiers for the betterment of nutrition, food chain sustainability, waste reduction, education and discovery. There’s plenty of adventure and entertainment in the indie restaurant world these days. That’s the reality we should promulgate. So, I say to those purveyors of food smut, my name is Todd, not turd, and I will not stand up for any more of your shit! Who’s in this with me?

-Deep thought like this goes into every Urban Eats concept. Call us when you’re ready for a change!



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